Jon Avenell is a Sales Manager at V4 Wood Flooring with over 20 years of experience in the flooring industry. Throughout his career, he has developed extensive expertise across multiple flooring categories, including carpets, rugs, and hard flooring, and now specialises in wood flooring.
His broad industry knowledge and commercial insight have been built through decades of working closely with retailers, installers, and design professionals. With a strong understanding of both product quality and market trends, he brings valuable perspective and practical experience to the judging panel.